Brand Connections

There is an interesting white paper recently placed on Brandchannel.com – "The Seven Doors of Connection" – the seven areas as the potential common grounds that can bridge relationships and build connections between people and brands.

This directly relates to personal branding – people love to connect to people – the essence of personal brand perceptions and also what many are looking for in terms of their relationship with their employers, jobs and lives.

Photo by Chris M70 on Flickr.com

Cross posted on Branding Personal blog