The One Question I Always Get on Personal Branding

7 Steps to keeping your personal brand alive and authentic in 2017

Image Fast Company Magazine August 1997 Next year will see the 20-year anniversary of the Fast Company magazine article “The Brand Called You” by Tom Peters. This was two years before his book series, which included “Brand You 50” were published. Most recognize the article as the ‘birth’ of personal branding or at the least […]

The Good, The Bad & The Ugly of Brand Trump

Since the advent of social media, I doubt there have been many events that have garnished as many comments, engagement, and mainstream media column inches as the US Presidential election, and in particular about Donald J. Trump. I have often cited Trump, the businessman, as an example of a strong personal brand. He often followed […]

Will Today be Trump or Clinton’s Best Day at Work?

By the end of the day, one of the candidates may well be looking back to today as one of their best days at work, at least so far. Of course, the work for the successful President of the United States is only just beginning, some future days maybe best days and some may be […]

3 Critical Personal Brand Lessons From the Closing of Vine

All Hallows Eve is the time of the year dedicated to remembering the dead. It seems fitting that on Halloween we reflect on the personal brand lessons from the news last week that Twitter will be closing down their 6-second video app Vine. It may have come as a surprise to many of you, however, […]

The Good & Bad About Gwyneth Paltrow’s LinkedIn Profile

Time magazine gushingly reported this week that “Gwyneth Paltrow Has a Seriously Extensive LinkedIn Profile”. But on closer examination her profile may not even reach ‘All Star’ status, which is the ideal minimum that you want your profile to be. You can view her profile by clicking here. There are several good things to notice; Well taken […]

Lessons From Discover Your Personal Brand Conference – The All Star Panel

This past weekend I had the opportunity to speak again at the Discover Your Personal Brand Conference.  DYPB 2016 was different from 2014 in a number of ways. The focus was more toward small business and the caliber of speaker, panels and attendees was awesome. There were many inspiring young Canadians in attendance that really […]

The 3 Problems Everyone Has With Personal Branding And How We Solved Them

Growing up, we lived about 30 miles west of Central London and could easily access one of the City’s expansive subway lines (the oldest in the world). They whisked us in to the ‘big smoke’ in under an hour. Day trips to London were events eagerly looked forward to and  I have long lasting memories of standing on an underground platform, hair […]

What Do You Think of Stephen Harper’s LinkedIn Profile?

Even with our recent election here in Canada and the continuing barrage of media coverage for the Presidential race down in the US (still a year away!!) I still do not tire of reading about politics. It may be my British upbringing, but I have always been interested in the subject, at local, regional and […]

The #1 Mistake (Nearly) Everyone Makes on LinkedIn and What to do About It.

If someone is going to search for your name on Google are they going to type in First Name, Last Name and a series of random letters and numbers?  Of course not! Then why do you continue to label your professional profile on LinkedIn this way? What most people do not realize is that you […]