Connecting Sales, Marketing & You Inc on LinkedIn in 2017

Below is my TED-style talk at the Haste & Hustle conference earlier this year – includes the Pinata BBQ Accountant story. It is imperative that you understand how to leverage LinkedIn’s benefits for the sales AND marketing of You Inc. and build a profile that stands out. Paul Copcutt will show you how to use […]

Don’t Accept Your New Job Until You Take These 7 Actions

You will likely be lucky to go all the way through your career without making a job move that you later regret. It’s not easy choosing a company or leadership team that fits exactly with the way you think, act and want to operate. Technology is creating new industries, fast growing companies and increased opportunities […]

Why Facebooks Job Feature is Good News for LinkedIn

LinkedIn has constantly suffered from the label and perception that it is a glorified resume bank versus an integrated and engaging network. The intention of the much-criticized new desktop user interface was to increase engagement and use of the platform. However with numerous glitches, ‘deprecated’ features (a term LinkedIn likes to use to explain retired […]

Tell LinkedIn What You Think

Well, do you have it yet? Hopefully (or perhaps not) you now have the new LinkedIn desktop user interface. What are your thoughts? If it’s confusing there is a useful 3-minute starter video that gives you a quick new look overview. There is no ignoring it, the overwhelming response has been negative. Some very negative. Some of […]

Why Your Personality is Key

Let’s conduct an experiment.LinkedIn’s data that says making online impression takes between 5-10 seconds, and you had to choose the one word that you think best captures your personal brand essence and makes an impact on the next person you meet, what is it?   If you had to choose the one word that you […]

Why Have My LinkedIn Recommendations Disappeared?

This week’s LinkedIn tip is a result of a question coming from Dean. “I have clients that have posted recommendations for me on my Linkedin profile. I have noticed one is missing. Do you know why this would be?” There are a couple of possibilities; Whenever LinkedIn are tweaking the platform (which is often) random […]

The One Question I Always Get on Personal Branding

7 Steps to keeping your personal brand alive and authentic in 2017

Image Fast Company Magazine August 1997 Next year will see the 20-year anniversary of the Fast Company magazine article “The Brand Called You” by Tom Peters. This was two years before his book series, which included “Brand You 50” were published. Most recognize the article as the ‘birth’ of personal branding or at the least […]