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Strengths

How to attract, hire and retain successful employees

We are living in unprecedented times with the current job market. Employers are finding it hard to hire. The great resignation, exodus, reset, whatever you want to call it, never before in history have more people quit their jobs in one swift motion.  Due to this massive reshuffling of skills and careers, it has become an employee’s market, where they are calling the shots and employers are scrambling for the… Read More »How to attract, hire and retain successful employees

Showcase Your Personal Brand by Writing a Book

Anyone that has an inkling to write a book, should write it. Everyone has a unique story or insight that can be beneficial to others. Writing a book can also be a great business tool that can open doors for you to a new industry or create buzz around your personal brand.  Whatever the function of your book, the process isn’t cut and dried. Do you go through traditional publishers,… Read More »Showcase Your Personal Brand by Writing a Book

How to create 23 pieces of content in 3 hours with Jas Takhar

Creating a personal brand may seem it may back you into a corner because it might be impossible to scale that is because clients only want to work with you, the face of the brand.  When you think about it that makes sense because people who sought out your business in the first place were often attracted by connecting and working with you. However, there is a way to create… Read More »How to create 23 pieces of content in 3 hours with Jas Takhar

Is It What You Say or How You Say It?

Meeting someone in person and leaving a lasting impression is tough in today’s go-go, short attention span, digitally-driven world. You may even dread the networking event or professional conference precisely because of that reason. This is often because we are told too many inconsistencies or the latest gimmicks when it comes to saying who we are and what we do – commonly known as the Elevator Pitch. These often sound… Read More »Is It What You Say or How You Say It?

What Happens If You Don’t Have a Face for Video?

Jerry Springer, the salacious TV host and one-time Mayor of Cinncinatti, once said “Someone said I had a face for radio and a voice for newspapers” You are probably tired of hearing everyone telling you that to get noticed anywhere you must be using video.  But what happens if you are not comfortable in front of or using a camera?  What if Video is Not For Me? Not everyone is… Read More »What Happens If You Don’t Have a Face for Video?

How on Target is Your Barista?

Thank you to everyone who responded to last week’s newsletter, it’s always nice to know you are missed! My message of what constitutes a good vision seemed to resonate with a number of you. If you missed it you can read it here. One of the most influential books I read last year was Atomic Habits by James Clear. A suggested tactic he offers to move toward longer-term goals or… Read More »How on Target is Your Barista?

Is Sharing a Recommendation Good Personal Branding or Just Bragging?

This article was prompted by a connection who was wondering what else they could be doing with the great recommendations they get on LinkedIn. There was some concern that although this person is a very genuine person and not one for exaggeration they feared it was going to be seen as bragging. It got me thinking. I certainly think from a personal branding perspective recommendations are underutilized and I would… Read More »Is Sharing a Recommendation Good Personal Branding or Just Bragging?

What Would You Like to Know About Someone Before You Meet Them?

Going into a meeting with or sending an e-mail to someone you don’t know can be a daunting proposition. So what do you do? Usually, the default now is to check out their social media profiles, website if they have one or other online resources.  But Googling someone only gets you so far.  With the advances in technology you would think (or hope) that perhaps you could find out a little bit… Read More »What Would You Like to Know About Someone Before You Meet Them?

A Personal Brand to MARVEL

There are probably very few of us who can say we have not been touched by the work of Stan Lee in some way or another. Be it watching one of the awesome Marvel movies over the last few years, tuning into the TV series of Spiderman or Bruce Banner & The Hulk from the 80’s and 90’s or picking up and devouring a Marvel comic as a kid. In… Read More »A Personal Brand to MARVEL

Are You Ready for the LinkedIn Challenge?

This year even more than ever LinkedIn is THE platform where people are in a business mindset since its really the only social platform that focuses only on professionals. In fact, over the last 12 months I have doubled down on LinkedIn in terms of my focus and to be honest doing much, much less on Facebook and other platforms and my business has boomed! So if you are a… Read More »Are You Ready for the LinkedIn Challenge?