This week saw a delay in getting the Tuesday Toonies Worth out – my mistake. I was away speaking at a conference the past few days and for some reason could not access my blog to post todays thought.
No excuses – I should have checked, even better I should have pre-booked the post and made sure that it was all ready to run before I left for the conference. I was pleasantly surprised (and embarrassed) by the number of e-mails I received asking where this morning's post was – even some in person questions from people at the conference.
Consistency is one of the key branding 'C's' that you need to adhere to to maintain a strong personal brand – Clarity of message, Consistency of delivery and Constantcy of working at getting the message out.
Authenticity does not hurt either – so sorry it was late – next week normal service will be resumed!
Do you think the 3 'C's' are important to your personal brand? What about authenticity?