Back after a couple of weeks, I was not getting withdrawl symptoms – perhaps my brain had already assumed that due to the continued fall in the ratings the program had been pulled! The really good news was that it all finally caught up with Derek – he was fired during the boardroom discussion. His actions and lack of ability had been shining through but he seemed somehow to manage… Read More »The Apprentice – Week 7
There is an interesting white paper recently placed on Brandchannel.com – "The Seven Doors of Connection" – the seven areas as the potential common grounds that can bridge relationships and build connections between people and brands. This directly relates to personal branding – people love to connect to people – the essence of personal brand perceptions and also what many are looking for in terms of their relationship with their… Read More »Brand Connections
Probably like many of you, I watched the Oscars last night – long enough to see Al Gore's documentary win, but not long enough to see Scorsese receive the consolation Oscar that he should have won a long time ago. Al Gore's rise to popularity has been nothing short of amazing, but it is also a lesson in what not to do when building your personal brand. When he was… Read More »And the Oscar goes too……..
If you have ever come back home from an interview and been asked the question "So how did it go?" – are you able to clearly identify the parts of the interview that went well and those that you could have improved on? Chances are, like many job candidates, interviews go past very quickly and you are lucky if you have the ability to recollect even half of what went… Read More »So How Do You Think You Did?
In the presentations that I deliver on personal branding I always like to cover some background as to why personal branding is now becoming a key part of career management. One such area of discussion is the increasing rise of exaggeration or out right lies on resumes, latest surveys place this at over 50% of all resumes! That's why in the work I do with clients I advocate the need… Read More »Think Your Resume Works?
Another example this week (or should we say weak) mistakes and misteps. One team led by a highly verbose leader who insists on using million dollar word when 10 cents worth will do and the other team led by someone no-one in the team respects and ultimately planned her demise. Goodbye this week to Aimee, perhaps not totally deserved but she did not do enough to defend herself. I just… Read More »The Apprentice – Week 6
467 emails in the 'In Box' might even wipe the smile off Mickey's face. More on my branding observations at Disney later but for now back to the keyboard.
Two poor team performances were only topped by the non-existent leadership of the non-existent Aaron. His lack of presence in the boardroom the week before had not gone unnoticed by Trump and when his team lost this contributed to his downfall. He was gone and no-one noticed. Check out the details at The Apprentice
My In Box is now down to 25 messages and once they are gone – so am I – a week at Disney which I am really looking forward to experiencing the famous Disney customer service – and watching my kids have a ball. I hope to be coming back with some great brand insights that can applied to you and your personal brand – watch this space! That's all… Read More »25 and I’m off
I just thought this was fun – sent to me by a colleague – I loved the testimonials! Do you keep falling asleep in meetings and seminars? What about thoselong and boring conference calls? Here's a way to change all of that. 1. Before (or during) your next meeting, seminar, or conference call,prepare yourself by drawing a square. (I find that 5" x 5" is a goodsize.) 2. Divide the… Read More »Combatting Meeting Boredom