Are You Following the Personal Brand Rules for 2007?
Interbrand, via its web site Brandchannel.com has just recently produced its 2007 Brand Marketers Report, which found that whilst the state of brands was generally good there was certainly room for improvement and there were a number of insights as to why this was – I found some real relation to this and the management of personal brands during 2007. 1. While the impact of brands is clear, most major… Read More »Are You Following the Personal Brand Rules for 2007?