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Born to Lead – March 31st 2014

B2L

Hello and Welcome

Welcome to the exclusive page for follow up information and resources arising from my recent presentation at the B2L Conference in Niagara.  I really enjoyed meeting you all, you are a passionate and fun group. Also I trust I was able to get across not just my passion for the subject of personal branding BUT also its importance to you and your careers.

Here is the presentation deck;

[slideshare id=”32712284″]

Below are links and lists for the various items we discussed and I shared;

360Reach is the first and leading personal branding survey.  It enables you to understand how you are perceived by those around you. 360Reach has been used by nearly a million career-minded professionals and entrepreneurs and has been incorporated into talent development programs in 20% of Fortune 100 companies.

Access the 360Reach Online Personal Brand Assessment here. If you choose to upgrade to the full report version either now or before the 15 days free access is over contact me to receive special pricing of just $25.  ( You can copy and paste the direct link: http://www.reachcc.com/360v5register )

One of the core exercises to complete around your personal brand foundation is a values exercise. You can access my EvalYOUation Exercise here.

The Elevator Speech is fast becoming an over used term and sadly in many cases all sounding the same.  Dan Pink has written an excellent book , and a whole chapter on alternative approaches to the elevator speech. Here is a summary capture of that chapter from To Sell is Human.

Other recommended books / reading;

A Whole New Mind – Dan Pink – the new world of work explained.

Drive – Dan Pink – what motivates people at work.

Strengthsfinder 2.0 – Tom Rath – identify your top 5 unique strengths.

Never Eat Alone – Keith Ferrazzi – great book on networking

As I mentioned it would be great to continue the conversation beyond our additional work and stay in touch. You can chose how you wish to do that in several ways;

1. This blog is the main location of new material and resources. Subscribe to updates when new posts are added on my blog by completing the details up on the right hand side of this page.

2. Connect on one or more of the main social media networks, LinkedIn, Twitter or Facebook by clicking on the icons in the top right hand corner of this page.

3. If like me you prefer getting all your information in one place through a reader service then you can subscribe to this blogs RSS feed.

4. If your organization or one you know would be interested in hearing my message I would really appreciate the introduction.

Wishing you continued, brandtastic success and take care.

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