Producing new content is time-consuming. There is more new content being produced daily than every before. Be useful to those you are trying to reach by being the curator of the valuable content already out there. Raise the profile of your personal brand and manage your career.
You will likely be lucky to go all the way through your career without making a job move that you later regret. It’s not easy choosing a company or leadership team that fits exactly with the way you think, act and want to operate. Technology is creating new industries, fast growing companies and increased opportunities and responsibilities that can sometimes cloud our judgment. Take Uber for example. A market disruptor… Read More »Don’t Accept Your New Job Until You Take These 7 Actions
When it comes to visually attractive web pages, many website designers will impress upon you the importance of whitespace. The user interface design of your LinkedIn profile now displays a lot of whitespace, the trouble is this is damaging your ability to stand out. That is why the use of visual media in your LinkedIn profile is even more critical now, in the Summary and especially now in the most… Read More »8 Easy Steps to Add Visual Media to Your LinkedIn Profile
LinkedIn has constantly suffered from the label and perception that it is a glorified resume bank versus an integrated and engaging network. The intention of the much-criticized new desktop user interface was to increase engagement and use of the platform. However with numerous glitches, ‘deprecated’ features (a term LinkedIn likes to use to explain retired features) and general confusion as to what is where users may be getting turned off,… Read More »Why Facebooks Job Feature is Good News for LinkedIn
Well, do you have it yet? Hopefully (or perhaps not) you now have the new LinkedIn desktop user interface. What are your thoughts? If it’s confusing there is a useful 3-minute starter video that gives you a quick new look overview. There is no ignoring it, the overwhelming response has been negative. Some very negative. [tweet_box design=”default” float=”none”] Of course, we don’t like change, especially if it is an integral part of our… Read More »Tell LinkedIn What You Think
At age 5, on my first day at school. the headmaster stood up in assembly and proceeded to reel off a number of rules to follow. One of them was not to walk down the grass bank. I wondered why. He never explained. So at the first break, I promptly went out on the school field and started to walk down the grass bank. A teacher saw me do this… Read More »The Rules Still Apply
The little bundle of joy has arrived! Paul Copcutt and his MacBook Air are ecstatic to welcome LinkedIn Desktop User Interface into their world! Appeared unexpectedly on the 16th February 2017 at 3,37 pm EST Big brother Mobile App is happy to welcome his little sibling. Visit our LinkedIn Profile and watch UI blossom! Well after much waiting and watching the new desktop interface switched over on to my account… Read More »3 Profile Updates to do Right Now With the New LinkedIn Interface
“85% of your financial success is due to your personality, ability to communicate, negotiate and lead. Only 15% is dependent on technical skills.” Carnegie Institute of Technology The challenge we are facing is that whether you believe the often misquoted figures that our attention spans are less than goldfish they are plummeting. The average adult can only focus for 20 minutes. And I know having two teenagers in the house… Read More »How to Add Personality to Your Personal Brand
Companies that ‘invested’ in an ad for this year’s Superbowl were paying $5 million for 30 seconds, that’s over $160,000 per second and then up to an additional 25% was being spent on advertising to promote the advertisement!
This great cartoon from Tom Fishburne at Marketoonist.com sums it all up. Check out his previous Superbowl cartoons too by visiting his website.
The commercials and the half-time show are for many the primary reason they watch the game. Some people even plan whole parties around the ad breaks rather than the game itself.
So it’s official, it’s finally arrived. Well, at least LinkedIn’s blog is announcing it’s imminent arrival to your computer soon – the New Desktop Redesign. You can watch the promo video here that shows you some of the features;
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If you have been following this news it was back in the fall last year that the desktop redesign was first announced, to great fanfare. After several missteps and, as is common for LinkedIn, a number of glaring glitches and errors picked up by some early users, it seems that finally, the look for your profile on your computer will be changing. If you are one of the 10-20% of users so far, perhaps it has already changed. Of course, you could be one of the 65% or so of mobile users that maybe never uses the desktop version, in which case “Carry On!”
The hope it to see everyone switched over in the next few weeks.
There has been plenty of criticism of the new design, complaints about disappearing features and threats of departure from the platform. At the end of the day none of us really like change, yet if we embrace it and more importantly look for the positives then there are always upsides and it makes for a much better experience.
Now, if you are like me and use the desktop version to access your LinkedIn account the majority of the time, then you may want to note 3 critical aspects of the new design that will impact how your personal brand can be featured on the platform.
Read More »3 Positive Aspects of LinkedIn’s Redesign for Your Personal Brand