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leadership

What does your business card communicate about your brand?

Last week John Baird, Foreign Secretary and one of the Canadian governments leading figures, caused a bit of storm with a recent business card re-design.  He seems even to have strayed from the 'brand standards' that are recommended and his Chief of Staff even had to sign a disclaimer to formally acknowledge that his office was advised against the changes.  There is always the challenge of wanting to have a… Read More »What does your business card communicate about your brand?

Canadians – Have your vote now – What do you think are the personal brands of the leaders?

  The first week of the recently announced election here in Canada has been an interesting start to the campaign and already people are starting to compare the leaders personalities and styles as potentailly being the determining factor as to who wins and loses. Each party is playing to the personal brand of the leader to varying degrees, either seeing it as a strength or potentially a liability and based… Read More »Canadians – Have your vote now – What do you think are the personal brands of the leaders?

Does your leadership brand determine the culture?

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  Perhaps contrary to the belief of some, enthusiasm is one thing but leadership does not have to be all screaming! At a client branding workshop last week the subject of leadership or rather leadership brand came up and was a recurring theme throughout the company's retreat. Leadership both internally and externally is a strength for this client and something that I believe will be a key differentiator to their… Read More »Does your leadership brand determine the culture?

Using the Power of Personal Branding for Leadership Success

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“We embarked on consciously building Virgin into a brand which stood for quality, value, fun and a sense of challenge. We also developed these ideas in the belief that our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company's success.” Richard… Read More »Using the Power of Personal Branding for Leadership Success

The Art of Management, Toronto, 16th October – #taom Twitter follow

I had a great day yesterday at The Art Of Management event in Toronto and will be adding some more thoughts and insights over the next week. There were quite a number of people there tweeting live and also following as well as people like me who tweeted once they got back to their offices, homes and computers. The event # was #taom and I have put together a list… Read More »The Art of Management, Toronto, 16th October – #taom Twitter follow