A connection of mine on LinkedIn reached out recently to ask for some advice on getting noticed in the newsfeed. Although they had thousands of followers and connections the engagement on their posts was low. Why was that and what could be done? My advice resulted in this message from my connection a couple of days later; Wow. You weren’t wrong. 😁 I did one post without a photo that flopped,… Read More »Publish and Be Damned
It was Heraclitus, the pre-Socractic Greek philosopher who said that “Change is the only constant in life” and I am beginning to think this must be LinkedIn’s tagline or mission statement! LinkedIn has been on a tear for quite sometime hinting about or making changes, tweaks and improvements and some unnecessary or at least not urgent changes too! Even though you might just have got to the point of having… Read More »Have You Suddenly Become Invisible on LinkedIn?
LinkedIn’s Marketing team have tried to be creative and topical by linking the words that drive them mad as marketers and the NCAA March Madness bracketing. This really is a case of good and bad; Good and Bad words used. Good and Bad Marketing strategies . I have probably lost a few readers already because unless you are an American college basketball fan the chances are the bracket and maybe… Read More »The Good, The Bad and The Ugly of Buzzwords
We all have times on LinkedIn where we seem to get a flood of irrelevant connection requests. You check your network notifications, see the invite and think “Why has this person reached out to connect?” You see no relevance in their background or experience and with that awful generic invitation message you have no idea if they really are trying to connect with you for a specific reason or they… Read More »Tired of too many irrelevant LinkedIn connection requests?
This was a question I was wrestling with my 2019 planning. You probably struggled with reading almost anything, anywhere over the last few days without stumbling across an article about habits, goals or resolutions or a combo of all three. To be honest I started to find it all a bit confusing. Perhaps I am making it more than I should. BUT there certainly seems to be some disagreement over the… Read More »Is It Best to Look Back or Forward?
This weekend is Canadian Thanksgiving – Happy Thanksgiving to you and your families. You shouldn’t wait though for once a year to let your connections know you are thankful for them. And it’s easy to do here on LinkedIn. 1. Kudos – Have you heard about the Kudos feature in the LinkedIn App? As with many features on LinkedIn they are often the (best kept) secrets and Kudos is no exception. It was announced with… Read More »3 Ways to Say ‘Thanks’ On LinkedIn at Any Time
Growing up in England it was considered bad luck if you did not go running around doing “Pinch, Punch first day of the Month” on the first day of every month, the bad luck was more in the form of bruised arms because once you did it to someone they could not do it back to you. “Pinch, Punch first day of the Month” involves pinching and then punching the… Read More »Linkedin’s Pinch, Punch First Day of the Month
Well change is a constant so they say….. In a rework of the immortal words from Britney Spears “Oops, they did it again They played with your profile, your personal brand got lost in the shift” Yes (he says scratching his head), LinkedIn has redesigned the less than year old profile look and you are going to have to change your content because of it. Watch the full explanation video… Read More »Ooops, I Think LinkedIn Did it Again!