Paul Copcutt

Is Your Personal Brand Ready for 2011?

2010 A YEAR OF FEAR? In my business 2010 has for me been a good year, on par with 2009, which was particularly pleasing as 2009 was my best since starting Square Peg over 7 years ago. But what has been even more fantastic this year has been seeing my wife Keri develop in to a very capable and successful business owner and leader. Last week I was so proud… Read More »Is Your Personal Brand Ready for 2011?

Are you really leveraging your strengths?

Never underestimate your strengths. The things that you do so naturally are sometimes ignored. Very often the skills that we use every day that come to us so easily are the ones that we almost take for granted. Because they really are no effort for us we run the risk of not leveraging them as much as we should. Others see those unique skills much more clearly and because they… Read More »Are you really leveraging your strengths?

Welcome to Just My Toonies Worth – 30 seconds or less of personal branding tips, resources and ideas

My approach in life has always been to give, help, inform or support without the expectation of reward – beyond the fact that the person or cause I am helping is hopefully a little wiser or just feels a little better about themselves and their position – it's a core part of my brand. In online forums and other social media I have been signing off 'Just My Toonies Worth" for… Read More »Welcome to Just My Toonies Worth – 30 seconds or less of personal branding tips, resources and ideas