Every social media, content creation or blog marketing advice you see right now is that it’s all about video, video, VIDEO! Video can be a great personal brand tool but there are many barriers that we throw in the way of getting started or maintaining a consistent production of video. We tell ourselves that we; Are not great in front of the camera Have nothing to say Don’t have the… Read More »Here Are 3 Types of Video You Can Post on LinkedIn
Well change is a constant so they say….. In a rework of the immortal words from Britney Spears “Oops, they did it again They played with your profile, your personal brand got lost in the shift” Yes (he says scratching his head), LinkedIn has redesigned the less than year old profile look and you are going to have to change your content because of it. Watch the full explanation video… Read More »Ooops, I Think LinkedIn Did it Again!
Because of commercial search limits on accounts or because a profile is further removed from you than 2nd degree it may be difficult to see a full profile. Kris asked if there was a way to still see their details. Here is a possible workaround. Some of your ability to see what is on someone’s profile depends on how they have configured their privacy settings. This is the first action under… Read More »How to Look at Profiles When Not on LinkedIn
Since the re-launch of its user interface, LinkedIn has been regularly rolling out new features and add on’s to the platform that really helps with increasing engagement and networking, and for LinkedIn’s goal, of keeping users on the platform for longer. Many of these features may not surprise you because you have had the benefit of them on other social networks like Facebook for a while. LinkedIn is often late… Read More »3 Must Use Features Inside LinkedIn to Raise Your Personal Brand Visibility
One of the challenges in using LinkedIn is that you need to be sharing information that has value or is interesting to your network and those you are trying to influence. But often when you come across a useful website or article you are not logged into LinkedIn or you are on the go or have something else you are doing and do not want to distract yourself from that task.… Read More »How to Curate Good Content to Share Later on LinkedIn
When Linkedin updated their user interface they did away with a useful Notes tool that attached to each profile along with the ability to tag that person. This is now only available in the higher end premium accounts such as Sales Navigator. A very useful Chrome extension is Dux-Soup – strange name, useful tool. “You can take and save notes on each profile such as: have sent invites or a… Read More »How to Keep Notes About Your LinkedIn Interactions
One of the challenges with communications in today’s hyper connected world is that much of it is not done by actually talking to someone and rarely face to face. Many initial exchanges are done via email or text and we do not even know the person, let alone have met them. This ‘lack of connection’ when connecting can mean we often are guessing about the person we are communicating with. This… Read More »Know More About Your LinkedIn Connections Personality
Firstly, LinkedIn is a networking platform and people like to network with those they know, like and trust, making an emotional connection so I would encourage you to look for ways to leverage this contact from your network that is congruent with your personal brand. For example: Share with them what you did on your birthday (I had a colleague who always looked to do something different every year). Send… Read More »How Do I Turn Off Birthday Notifications on LinkedIn?
Although the new LinkedIn interface has been designed to have a cleaner look and make the whole platform easier to use, the search bar can be an experience in frustration. For searches of people, companies or jobs the search bar seems to work well, most of the time. But in looking for groups or perhaps a slide deck on Slideshare, it really can be a needle in a haystack. A very… Read More »How to Easily Find What Interests You on LinkedIn
This week’s tip is a question from a reader, Graham, about LinkedIn invitations; Q: I have a query concerning the sending of invitations to connect. I was only averaging a response rate to my invitations to connect of about 25% to 27%, so I tweaked my invitation message and got my response rate up to 55%. I still think that is too low for a platform based on interactions and… Read More »Why are my LinkedIn invitations not being accepted?