But projecting the right image certainly is.
One of the great things about the holidays is that retailers always have left overs – bit like the turkey dinner! So the SALES soon follow – usually the very next day. Its a great time to find those clothing bargains that will add to your brand and really show who you are.
Its well worth the time, cost and effort to invest in your brand with the use of an image consultant or at the very least get your colours done – it makes such a difference internally and externally.