USP

I had the pleasure of attending a recent women’s entrepreneur lunch at the McMaster Innovation Park in Hamilton. It included a Dragon’s Den or Shark Tank style pitch by 4 local women run businesses in competition for some services and prizes to help them with their development and growth. The panel was made up of local service and successful entrepreneurs, but they were certainly much nicer than many of the… Read More »What is your personal brand U.S.P. ?