Are You the Director of YOUR First Impressions?

The kids and I are on a road trip, heading down to Boston to visit my brother. First overnight stop was at what I thought was going to be just another hotel. But I was wrong.   From first stepping in to the lobby of Hampton Inns in Sayre, Pennsylvania we were made to feel […]

Are You Marketing for This Year, Right Now?

youtube-ay7jpEMLxnw

I have been a big fan of Gary Vaynerchuk for a long time, perhaps like many of you. But this new keynote has really made me sit up and think. Quite likely the most important 40 minutes you might spend on developing yourself and your business this year!  Enjoy. WARNING: In true GaryVee style this […]

This isn’t about me. It’s about YOU.

It starts with YOU. It ends with YOU. Intrigued yet? Branding expert and leading authority on the science of fascination, Sally Hogshead, is launching her new book How the World Sees You on July 1. To celebrate all of the new insights she’s learned over the past decade of research, she has started Project Fascination, with a goal […]

High $ + High IP = Strategy, Low $ + Generic Offerings = Tactics

Usually this formula applies. I jotted it down in my Moleskine after a conversation the other day with Robert Lavigne, The Social Business Mentor. it was a very clarifying conversation.   Then it occurred to me that other people might benefit from Robert’s ability to really quickly distill what is being discussed in to clarity, […]

Alright, Alright, Alright! – Why Mathew McConaghey’s Speech Should Have Been the Most Tweeted Oscars Event

youtube-vJEqP5JnlI

Sadly the biggest Oscar event of the night was Ellen’s selfie.  If as much time and energy was spent sharing Mathew McConaughey’s acceptance speech this world would have benefited way more. He lists three things as his inspiration; Who he looks up to. Who he looks forward to. Who he chases. It really is a […]

Do You Love What You Do?

This past weekend has been a double celebration. Another birthday but for me much more of a celebration 3 years post cancer clear.   In some ways it feels like yesterday, in others such a different time in my life. My 50th birthday was in part spent as you see in the picture above, being […]

I’m Stuck in Philly!

A trip for some client training in Philadelphia turned a little reminiscent of the move “Planes Trains & Automobiles” due to the snowstorm back in Buffalo. The training wrapped up on Wednesday, the same day as the storm and all flights were cancelled back to Buffalo. I was put on standby for the next morning […]