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Halloween

7 Halloween Inspired Marketing Lessons Kids Can Teach You

Halloween might make for a great marketing case study. But from a child’s perspective, Halloween is the ultimate case study in fun and strategy! Kids make the most of Halloween in ways that can help you with your marketing tactics: Clear Goals and Rewards: Kids know what they want—candy! They set a clear goal (fill up their candy bags) and know the reward at the end, showing how goals and… Read More »7 Halloween Inspired Marketing Lessons Kids Can Teach You

5 Personal Brand Lessons for You From Halloween

Halloween was not a celebration for me growing up in the UK. In fact, it was never even on our radar as kids. The big fall event for us was always Guy Fawkes Day on November 5th. This is a classic British, slightly twisted, celebration of religion-inspired attempts to blow up the government and execute the conspirators and involves large fires, burning human effigies and setting off huge amounts of… Read More »5 Personal Brand Lessons for You From Halloween

Apple Bobbing Just ‘Ain’t What It Used To Be!

Who Wants to be a Superhero When You Can Be an iPhone 4S?  Apple bobbing is a Halloween game that we still do not indulge in on the 31st, although this year it certainly had some connection. But for someone who comes from the UK, where up until only a few years ago Halloween was not really celebrated, I have gone 'all in' on the theme. The house and garden… Read More »Apple Bobbing Just ‘Ain’t What It Used To Be!