On the tenth day of Christmas my brand strategist advised to me;
Reflect your consistent brand,
Dump the resume,
Build an effective plan,
Have a clear PBS,
Know your key strengths,
Dif-fer-ren-ti-ate
Know why you are special,
Find out what others think,
Set measurable goals,
and have very clear and focused VP’s.
Everything that you do or use are also a reflection of your brand and they communicate if you are on or off brand. Consider the mark you are leaving – be it on paper, on line or even the environment that surrounds you and ensure that it says what you want it to say about your personal brand.