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Belinda..Belinda..Where Fore Art Though Belinda!

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I was quite amazed by the news earlier today of Belinda Stronach crossing the floor of the house of commons to join the Liberal party and be appointed immediately to cabinet. "Power intoxicates men (and I assume women!). It is never voluntarily surrendered. It must be taken from them" – James Byrnes, US politician I am sure the speculation will continue for days, and even weeks if the Liberals survive… Read More »Belinda..Belinda..Where Fore Art Though Belinda!

All Marketers Are Liars

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I am really excited – just received my advance copy of Seth Godin's new book – "All Marketers Are Liars – The power of telling authentic stories in a low-trust world" and could not wait to start reading it. I have enjoyed 'Purple Cow' and 'Free Prize Inside' his last two books, what I have read so far is already stirring ideas and thoughts – check a future newsletter for… Read More »All Marketers Are Liars

Please, Please, Please – Unsunscribe – Ass Hole!

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My latest weekly newsletter went out today and I received a slightly amusing request to myself to subscribe – except someone had entered my e-mail address and changed my name to Ass Hole! Obviously someone out there does not want to receive my newsletter anymore and has gone a long way about making a point, I assume for their own and a little bit of my amusement – it brightened… Read More »Please, Please, Please – Unsunscribe – Ass Hole!

A 72 Hour Cancellation Policy

We are planning a weekend trip to the US, bit of shopping and an excuse to get out and about. I was trying to book a hotel on line – a very frustrating experience when you do not know the area you are going to – there must be something tourist areas can do to help that process? I reserved a room at one hotel a day or so ago… Read More »A 72 Hour Cancellation Policy

A Weekend of Thanks

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This past weekend was a time to say thanks. Firstly to my Dad and the many thousands of veterans who served during the 2nd World War and were able to see the end of that war on VE Day and also to take a moment to remember those that unfortunately never lived to see that day. Secondly to all the Mums of the world and especially to Keri, my wife,… Read More »A Weekend of Thanks

Ma Bell Is Running Scared?

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The change in telecommunications continues unabated and VOIP (Voice Over Internet) is the latest development. Some early adopters have been using this for awhile but now cost, availability and demand are converging to make this a viable option for the masses. Bell & Telus have just been pleading their case to the CRTC in Canada about keeping VOIP providers separate from any arrangements they have so that they can compete… Read More »Ma Bell Is Running Scared?

Can You Simplify The Apprentice?

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Just finished watching the latest episode of The Apprentice, always good entertainment, especially the consistency of Donald Trumps personal brand – love him or hate him he is consistent! TV can be a terrible time and mind drain and an easy 'habit' to fall in to – nowadays there are probably just 3 or 4 programs a week that I will try to make a point of watching – the… Read More »Can You Simplify The Apprentice?

Does Coca-Cola Allow Foul Language To Endorse Products?

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An Associated Press report this week reported that one of the UK's top soccer players was removed from a nationwide school soccer promotion because of his swearing at referees. Wayne Rooney, a 19 year old who came to the spotlight at last years European championships with a world class display, has been dropped from appearing as the star guest at the under 13 semi-final for the Coca-Cola Cup due to… Read More »Does Coca-Cola Allow Foul Language To Endorse Products?

Are You Buzzing The Right Words?

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What does your tagline say about you? Is it clear and understandable by a 12 year old, or are there more buzzwords in it than a party political statement? A survey of top executives by the staffing firm Accountemps has identified the top most annoying buzzwords currently in use – although thankfully by the very nature most fall out of use quickly, such as: – A project that is 'on… Read More »Are You Buzzing The Right Words?