Well here we are in to the second month of the year and is it turning out as you expected? Personal branding has changed quite dramatically from when I first got involved over 7 years ago. One of the first companies that I came across when I was exploring this whole area was Reach and I aligned much of my early work with their approach. The founder of Reach, William Arruda,… Read More »The Top 11 Personal Branding Trends for 2011
With todays snow storm the memory of Toronto's mayor a few years ago calling in the army to clear the streets always comes to mind and this video is just a priceless capture of that sentiment, many in Canada will probably never let Toronto forget it! A fun piece for a snow day!
The sacking of one the the UK's top sports commentators for sexist comments that he thought were off air is a perfect reminder to us all its not the fact that he is a celebrity brand but in such a technology based society, NOTHING is ever off the record for all our personal brand reputations. Check out three reminders from good friend and career coach colleague Sital on his blog… Read More »Be sure not to make those career limiting comments
The news yesterday that Steve Jobs will taking another forced health leave of absence from Apple again had a negative effect on the company share price. The US stock market was closed for a holiday and the company is announcing latest results today, so you can be sure the timing of this was not coincidence, more a hope that good results news will counter the bad to some extent. That was… Read More »Why Steve Jobs personal brand damages Apple
"The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy." Today in the US is a holiday, Martin Luther King day, a great example of a personal brand – he had Vision, Purpose, Values and Passions – 4 key elements to a strong personal brand, what Simon Sinek calls his WHY?. The fact… Read More »“I have a dream…….”
It was interesting to note in a year end wrap up in Business Week recently that around 50% of Americans believe that Obama has raised taxes since he became President (actually income taxes have come down by over $100 billion!) This proves the point that you can never assume that people know if you have not told them – because it makes an ass of u and me. The… Read More »Is Obama telling others early and often?
If we had sat down at the start of 2006, would we have predicted or forseen some of what happened – such as Facebook or Twitter, the iPod or iPhone, Obama or the Tea Party! ???? Probably not. So as you plan for the next few weeks and months ahead, be mindful that small steps may have to become giant leaps to keep up, let alone get ahead. A colleague… Read More »Are you ready for the next 5 years?
When you are working on positioning your personal brand as the one of choice, you can adapt from these few choice reminders at Jonathan Salem Baskin's blog – Dim Bulb – The Night After Christmas blog post. And I could not resist this one from Dr Seuss – "And the Grinch,with his Grinch-feet ice cold in the snow, stood puzzling and puzzling, how could it be so? It came without ribbons, came… Read More »Review Your Year With No Fear – Branding Lesson 101
In going about my Christmas shopping this year and talking with retailers, there seemed to be an under current of a backlash against all the commercialism that the holiday season brings, I certainly am not claiming to be innocent of this either. So when someone (apologies for not recalling who) on my LinkedIn network posted this recently, it just seemed so appropriate for today, but also as you Review Your… Read More »Review Your Year With No Fear – Change Your Thinking
2010 A YEAR OF FEAR? In my business 2010 has for me been a good year, on par with 2009, which was particularly pleasing as 2009 was my best since starting Square Peg over 7 years ago. But what has been even more fantastic this year has been seeing my wife Keri develop in to a very capable and successful business owner and leader. Last week I was so proud… Read More »Is Your Personal Brand Ready for 2011?