One of the most difficult aspects of living your personal brand is knowing if you are on track. Having gone to the trouble of clearly identifying your brand and then agonized over a clear message you are in immediate danger of stumbling and doing damage to your brand by not continuing to gather feedback. But you are not going to be able to keep going to a group of clients… Read More »Get Others to Help Master Your Mind!
This post was prompted by a post over at Keith Ferrazzi's blog and is a copy of my comments on golf for business. Also when you get a moment drop on over to the new blog of Tim O'Connor – a former client who does just great PR work specifically for the golf industry. I love to play golf, but with running my own business and a young family I… Read More »Fore!
Let's face it, we are all busy. With the advent of social media and being able to keep in touch so more frequently and readily – we now have many more people "on our radar" then ever before. So when someone in your network comes to you for help, how easily do you remember what help they need, 1 hour, 1 day or 1 week later? Chances are within a… Read More »Explain to your network how they can best help you
This was the person I most wanted to see at the recent Art of Management event in Toronto – Tom Peters. It was after reading his book Brand You 50 that I started to get interested in personal branding, it's approach, how I had used many similar approaches in my own corporate career, advised others to do the same and how I could see this becoming a much bigger subject. Here… Read More »Tom Peters at The Art of Management
I had just finished reading Mitch Joel's new book before coming to his talk at The Art of Management recently, so was very pumped to see him present. He and I had the opportunity of meeting a few years ago in Montreal and have kept in touch , particularly around the subject of personal branding. Here are some of his thoughts: Compared to 2007, banner ads are being clicked on 50%… Read More »Mitch Joel at The Art of Management
Yesterday I was reminded in how the telephone has either become a very under appreciated or very appreciated communications device – and that perhaps we should all be looking to use it a little bit more. I received an e-mail from a job candidate looking to connect with the recruiter in my company. I used to be involved in third party recruitment and still seem to get my fair share of… Read More »You cannot always blame the economy if you are not getting responses.
Marcus Buckingham was first up for the day I recently spent at The Art of Management in Toronto and an excellent choice to kick off the event. I have seen him present before and he is a master story teller, using a mix of research, insight and English humour. Here are some main points: Ask yourself – how often do you; do things you really like to do? feel positive… Read More »Marcus Buckingham at The Art of Management
Two of the most critical factors in a strong personal brand are visibility and credibility and they both have to be present to have a brand that people recognize and respect. Is there something that your company desperately needs but does not have the capacity or resources to take on right now? Can you become the champion for this? As you start to build your knowledge and expertise… Read More »What are you doing about being recognised INSIDE your company?
Usually for me, there is one book that I read each year that I would say to anyone "It's a must read" – for 2009 this is THE book. With some books I buy they are hard to pick up again – with Six Pixels of Separation I found it hard to put down – in face I have started to already read it again! This book will go on… Read More »Getting Online is Easy – But What Are You Doing With It?
In a conversation with a senior management client recently it was interesting to observe that even with a list of impressive and significant accomplishments they were very reluctant to talk about them, even admit them and certainly not willing to put them down on paper. They are currently working for a large Fortune 500 company where a strong internal profile and personal brand is key to getting the next… Read More »10 Ways to Market Your Talent Without Feeling Sleazy