All followed a similar path, but James and Stefani managed to have a complete package by the end – great lesson for personal brand building – you need to have a full picture in order to have the most impact.
And boy did those two have an impact – they presented first and blew the competition away. They were slick, well rehearsed and the concepts were good. After that it went all down hill!
I can't say which one of the other two teams were worse, Trump must have been thinking about firing all four of them – they were justr awful!
In the end Heidi and Christine got fired, but it could easily have been Frank and Nicole – and past success did not count for anything – unless you are James and Stefani- because they are consistently performing at a high level.