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Self employed

Cancer is personal, so it’s part of my brand

"You're not alone, in fact this type of cancer is the fastest growing type of oral cancer in men under 55, who do not smoke and are not heavy drinkers" That word "cancer" immediately causes a heightened level of awareness as well as obvious concern. Last October after a great summer vacation with my family in Jamaica and what I thought was a viral lump in my neck gland had… Read More »Cancer is personal, so it’s part of my brand

What does your car say about your personal brand?

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One of the questions that is asked in the personal brand assessment I have set up for each of the leaders of the political parties in the upcoming Canadian election is "What car are they and why?" If you want to add your toonies worth click through here to the details on my blog from last week. Talking of cars, I am a very proud and excited husband today as… Read More »What does your car say about your personal brand?

Make a commitment – however small, but do it.

  Last week I spent a very worthwhile and enjoyable two days at the first Women in Leadership Conference put on by Ildi Wiley of Results Continuum. The keynote speaker was Arlene Dickinson from Dragons Den, who shared her inspiring story of where she came from and how she built her company. I also presented with good friend and personal brnad colleague Valerie Sokolosky and had the chance to meet… Read More »Make a commitment – however small, but do it.

The Top 11 Personal Branding Trends for 2011

Well here we are in to the second month of the year and is it turning out as you expected? Personal branding has changed quite dramatically from when I first got involved over 7 years ago. One of the first companies that I came across when I was exploring this whole area was Reach and I aligned much of my early work with their approach. The founder of Reach, William Arruda,… Read More »The Top 11 Personal Branding Trends for 2011

Do you exist on Google and why should you care?

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This was the title of the breakout sessions I delivered as part of the London Economic Development Corporations Student To Business Networking event last week, as well as the keynote to over 700 students and local company employees and it was interesting to note how many of them came up to me afterwards and admitted that they had not been paying as much attention to this as they obviously needed to as… Read More »Do you exist on Google and why should you care?

And the Mercedes goes to………

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 "I wonder why some people have an issue with the concept of Direct Selling, Network Marketing or MLM..? I personally would prefer to buy from a Consultant who can be rewarded for sharing a better quality product they love, rather than buy from a company who invests millions (even billions!) in seductive advertising while paying celebrities to endorse something they never use…!"  – Maria Elita Lots of excitement at my… Read More »And the Mercedes goes to………

Welcome to Just My Toonies Worth – 30 seconds or less of personal branding tips, resources and ideas

My approach in life has always been to give, help, inform or support without the expectation of reward – beyond the fact that the person or cause I am helping is hopefully a little wiser or just feels a little better about themselves and their position – it's a core part of my brand. In online forums and other social media I have been signing off 'Just My Toonies Worth" for… Read More »Welcome to Just My Toonies Worth – 30 seconds or less of personal branding tips, resources and ideas