Today I am travelling down to Rochester in New York state to speak tomorrow morning to a networking group of Asian employees from some of the city's largest employers – Xerox, Bausch & Lomb, ITT and Kodak. There is a real rise in interest from employees as to how they can use personal branding to advance their careers internally , its no longer just for the job seeker looking to… Read More »Personal Branding for Corporate Success
The second issue of Personal Branding Magazine has just hit the web today and I was one of the invited contributors. All proceeds go to the American Cancer Society and there are 37 articles all about the various facets of personal branding from an array of global contributors. Personal Branding Magazine link
If you ever have to question or find a reason to follow your passions and follow your dreams watch this excerpt from the Oprah show – its an extremely humble, brave and fun man called Randy Pausch a university professor delivering his last lecture. You Tube Video of Randy Pausch delivering his last lecture If you delivered your last 'speech' what would you want to be saying?
In celebration of the 10th anniversary of Tom Peters’ thought provoking-article on Personal Branding published in Fast Company, leading Personal Branding Strategists—including many certified by Reach (a leading authority in Personal Branding worldwide) have planned the most exciting event ever on Personal Branding. Peters’ article launched “Brand You Thinking” as the new revolution in which professionals could manage their careers, and it has now become a mainstream concept ten years… Read More »THE BIGGEST THING TO HAPPEN IN PERSONAL BRANDING IN 10 YEARS
September and October have been busy months for me in speaking about personal branding – there has been a surge of interest from both professionals and small business owners. The number on question, perhaps not surprisingly, has been "How do I build my personal brand on line?" – or words to that effect. Everyone is hearing about Facebook, MySpace, getting 'Googled' and they want to know one of three things;… Read More »Building Your On Line Personal Brand
According to a recent IBM human capital study there is a leadership vacuum developing in organizations because internal talent is not being recognised. Actually in many cases it is being recognised, by current managers who are reluctant to let good perfromers move in to other departments – ultimately this is either going to lead to conflict or frustration – either way an unhappy employee and potentially soon to be ex-employee.… Read More »Are You Getting Noticed at Work?
This is something that you might be hearing more of in the coming years if the results of a recent Ipsos Reid / BMO Financial survey are anything to go by. Increasing numbers of baby boomers are not ready to pack it all in – 18% of men and 12% of women are expecting to be working in business until they die – and its not all about the money.… Read More »Retire? Me?!!
There was an interesting article on the Electronic Recruitment Exchange this week by Kevin Wheeler – No Women at Apple's Top, about the fact that the technology industry in Silicon Valley has the lowest number of women in senior positions (just 9%!) and that Apple, one of the most innovative and forward thinking companies has none! Many of the women that I work with do not expect (nor want) special… Read More »Why Hire Women?
If you were passing out of Union Station in Toronto yesterday, like me, then you would think that Santa was at least a little more creative than you thought as a young child. One thing you can be sure of in probably every major city is that there will be people begging on the streets. You see all the people rushing to work, their eyes firmly fixed on the neck… Read More »Does Santa have a personal brand?
The workshop I delivered on Monday at the Oakville Chamber of Commerce for small business week, was to a room predominantly full of small business owners and solopreneurs. It was a mixture of products, retail and service businesses – but there was a common theme coming out when we talked about marketing, advertising and branding. We are not Starbucks or Nike or Virgin – we do not have the resources… Read More »But I am Not Nike or Starbucks!