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personal brand

Friday Funny

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  Shawn & George saw an ad in the Ottawa Daily and bought a mule for $100.   The farmer agreed to deliver the mule the next day.   The next morning the farmer drove up and said,"Sorry, fellows, I have some bad news eh, the mule… died last night."   Shawn & George replied,"Well, then just give us our money back."   The farmer said,"Can't do that. I went… Read More »Friday Funny

Differentiation alone is not enough for your personal brand

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  "A self that is only differentiated – not integrated – may attain great individual accomplishments, but risks being mired in self-centered egotism. By the same token, a person who self is based exclusively on integration will be well connected and secure, but lack autonomous individuality. Only when a person invests equal amounts of psychic energy in these two processes and avoids both selfishness and conformity is the self likely… Read More »Differentiation alone is not enough for your personal brand

It’s all about YOU

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  I noticed so many advertisements and taglines today that focused on YOU; "The answer is right in front of you" "Let your bongo out" "See it your way" "Build your own vacation" "Challenge yourself, help millions" But that of course is when someone else is speaking to you. Make sure when you are communicating your personal brand that you are taking time to focus on the 'other you' – your… Read More »It’s all about YOU

The changing world of work is old news

We have been reading for some time now from leading futurists, gurus and experts that we have to be better prepared for the rapidly changing world of work, that we need new skills and have to be re-training constantly. But the simple truth is that the world of work has been 'rapidly changing' for a very long time now, well before Facebook, LinkedIn and Twitter and its not being able… Read More »The changing world of work is old news

Love your career

Good friend and colleague Sital Ruparelia wrote this fun poem for Valentines day: Roses are red, violets are blue Here’s a Valentines poem, I wrote just for you Maybe you’re searching for “the one” job you’ll truly love A job so special, it fits like a glove Maybe you’ve set your sights on becoming a career changer To start a new business and become an entrepreneur Or maybe you’re just… Read More »Love your career

When school feels like home

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We are so blessed that our children attend what is what I believe is Canada's and fast becoming the finest Montessori program in North America. In working a few years ago with the principal and owner on the brand of the school we took one of his other passions "music" and developed an annual school fundraiser and over the years have had some amazing artists including Sarah Hamer, Kathleen Edwards and… Read More »When school feels like home

When having a common name is good for your personal brand

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         Today Chris Lee a Republican Congressman resigned due to posting a picture of himself on Craigslist in response to an ad for 'women to men' contact. It was not so much the inappropriate headshot that caused his downfall but that he claimed to be divorced when infact he is still married and then an aid claiming his personal e-mail account had been hacked. There are already 276,000 web pages… Read More »When having a common name is good for your personal brand

The Top 11 Personal Branding Trends for 2011

Well here we are in to the second month of the year and is it turning out as you expected? Personal branding has changed quite dramatically from when I first got involved over 7 years ago. One of the first companies that I came across when I was exploring this whole area was Reach and I aligned much of my early work with their approach. The founder of Reach, William Arruda,… Read More »The Top 11 Personal Branding Trends for 2011

Using the Power of Personal Branding for Leadership Success

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“We embarked on consciously building Virgin into a brand which stood for quality, value, fun and a sense of challenge. We also developed these ideas in the belief that our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company's success.” Richard… Read More »Using the Power of Personal Branding for Leadership Success