Marcus Buckingham was first up for the day I recently spent at The Art of Management in Toronto and an excellent choice to kick off the event. I have seen him present before and he is a master story teller, using a mix of research, insight and English humour. Here are some main points: Ask yourself – how often do you; do things you really like to do? feel positive… Read More »Marcus Buckingham at The Art of Management
Two of the most critical factors in a strong personal brand are visibility and credibility and they both have to be present to have a brand that people recognize and respect. Is there something that your company desperately needs but does not have the capacity or resources to take on right now? Can you become the champion for this? As you start to build your knowledge and expertise… Read More »What are you doing about being recognised INSIDE your company?
Usually for me, there is one book that I read each year that I would say to anyone "It's a must read" – for 2009 this is THE book. With some books I buy they are hard to pick up again – with Six Pixels of Separation I found it hard to put down – in face I have started to already read it again! This book will go on… Read More »Getting Online is Easy – But What Are You Doing With It?
In a conversation with a senior management client recently it was interesting to observe that even with a list of impressive and significant accomplishments they were very reluctant to talk about them, even admit them and certainly not willing to put them down on paper. They are currently working for a large Fortune 500 company where a strong internal profile and personal brand is key to getting the next… Read More »10 Ways to Market Your Talent Without Feeling Sleazy
In tough times a network's value can be priceless, but it should not just be for hard times that we decide to network. One of the critical mistakes I see far too often is only calling on your network when you need it. Too many times I have conversations with successful professionals and executives who suddenly are in a situation where they need their network and they are almost literally going to… Read More »What is the networth of your network?
My approach in life has always been to give, help, inform or support without the expectation of reward – beyond the fact that the person or cause I am helping is hopefully a little wiser or just feels a little better about themselves and their position – it's a core part of my brand. In online forums and other social media I have been signing off 'Just My Toonies Worth" for… Read More »Welcome to Just My Toonies Worth – 30 seconds or less of personal branding tips, resources and ideas
Some of you will know that I have recently taken up on Twitter, if not and you are on there you can follow me by clicking HERE. Most of you might not even know what it is. Well I am still learning and trying to figure out Twittetiquette or whatever you might call it and who to follow, or not. The one thing I do not seem to be short… Read More »Are You Twittering, Tweeting or Just Being a Twit?
I have just been made aware of a potentially career damaging (or at the very least heart stopping!) action that may happen with your LinkedIn profile – IT COULD DISAPPEAR! Fellow Personal Brand Strategist – Jason Alba at Jibber Jobber has just put a posting out about the threat of losing your Linked In profile – and more importantly what to do about at least preserving your contacts and profile… Read More »Are you NOT on LinkedIn? – So What!
I was contacted today regarding a survey being conducted by Personnel Today – the leading HR publication in the UK regarding the use of social networking sites at work and employers reactions to them and their use by employees. If you are an employer you can take the survey by clicking here. It is certainly a hot topic and one that is not going to go away anytime soon. If… Read More »Employers & Social Networking Sites
I don't know many people who like to cold call, I know it has never been that successful for me. Not only is it so impersonal and intrusive, but it just doesn't work, how many times do you put the phone down or screen the telesales call at home? For every 50 cold calls you make, only 2 will result in an appointment. My friend, Leesa Barnes, hates cold calling.… Read More »26 Experts on How to Make Money Not Cold Calling