Image from MOLESKINE ® web site www.moleskine.com A key component of the personal brand process is to ensure that your brand is being reflected in the various ways that people see, hear, feel even sometimes smell your brand. You live your personal brand every day and it should be lived in a way that is genuine to you and reinforces your brand with those you come in to contact with.… Read More »Old is sometimes the New
If it means something to you or those you love, I hope Valentines day on Sunday was not forgotten? With love in the air, it's a good time to measure how much you love your own personal brand. How is it working for you? If the answer is not so well then very often this can be due to a disconnect between your Values and the impact that perhaps your… Read More »How much are you in love with your personal brand?
One of the concerns about personal branding, especially if someone has built a significant online presence is that how much of it is controlled or even manufactured? People are starting to ask – who can we trust or believe? Enter – VIDEO – it's helping to level the playing field a little. Many times now we are conducting business with people half way around the world who we have never met.… Read More »Using video to communicate your personal brand
According to a recent study at MIT perhaps more than we might think in the connected virtual world we live in. They found that it's possible to predict which executives will win a business competition solely on the basis of the social signals they send. Are you someone that prefers to meet people face to face than do all of your dealings by phone and/or virtually? Previously you might… Read More »How important is your charisma to your personal brand?
This was a question posted to me by Wallace Immen at the Globe & Mail toward the end of last year and one of my suggestions was used in a recent article. Here are my 5 recommended resolutions for your personal brand in 2010. 1. Who can you be developing and mentoring? As 2010 see's companies coming out of the recession and starting to expand they will be looking to… Read More »How can you take advantage of an improving economy in your career?
This blog post originally appeared in mid-year and has just come on a Top 10 Personal Branding Articles of 2009 list compiled by William Arruda over at Reach – so I thought I would post again to serve as a reminder for some actions to take in 2010 – wishing all a happy and successful new year! The new iPhone 3GS recent launch saw two impacts – Apple dropping… Read More »Is Your Career Like an Apple iPhone, Blackberry or other Smartphone?
On the first day of Christmas my brand strategist advised to me, to have very clear and focused VP's. A critical aspect of your personal brand foundation is to appoint the first VP and decide both what you would like to see for the world (your vision) and then also your personal role in that world (purpose – or mission). Your second VP – Values and Passions are your… Read More »The 12 Days of Personal Branding – Day 1
I was going to pass on commenting about the whole Tiger Woods saga, but then a posting Tigers Tarnished Brand by William Arruda over at The Personal Branding Blog prompted me to comment and captured what I have been considering, so I thought I would share it too. Here is what I had to say: Certainly Tigers reputation has been affected by all this, his approval rating is falling faster… Read More »Can You Afford Not to Have a Tiger in Your Tank?
You might only just be thinking about the holiday season, or be one of those more organised souls ahead of the game and looking forward to the festive season. But take a moment to look ahead just a little further to January – by looking backwards. December is a great month to review your year and make plans for the new one. A time to really understand how your year… Read More »Look Ahead to January – By Looking Backwards
With all the various ways that we can now get in touch with someone it is easy to forget that we still value personal connection. In many cases that initial personal reaching out might be voicemail. So how much time have you spent thinking about the impression you leave someone with your voicemail? And not just the voicemail I would get if I called you, but also the voicemails… Read More »Is Your Voicemail Personally Branded?