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personal brand

How to attract, hire and retain successful employees

We are living in unprecedented times with the current job market. Employers are finding it hard to hire. The great resignation, exodus, reset, whatever you want to call it, never before in history have more people quit their jobs in one swift motion.  Due to this massive reshuffling of skills and careers, it has become an employee’s market, where they are calling the shots and employers are scrambling for the… Read More »How to attract, hire and retain successful employees

Leveraging Livestreaming to Build Your Personal Brand

Ever given up on a brilliant idea for your personal brand before you’ve barely even begun to flesh it out? This is often the case when it comes to anything that involves learning how to use new and seemingly complicated technology, like live streaming.  A form of content creation that’s become so commonplace it’s probably already crossed your mind to try it out, our guest this week is here to… Read More »Leveraging Livestreaming to Build Your Personal Brand

5 Phases of Leveraging Events to Build and Grow Your Personal Brand

Life after COVID means many of the daily aspects of our lives have changed, but they’ve also changed the way we produce events and position our personal brand. With all events being virtual during the pandemic and since in-person events are becoming an option, the question is now being raised, do we remain virtual, transition to in-person, or do a hybrid event? To help us uncover the answer to this… Read More »5 Phases of Leveraging Events to Build and Grow Your Personal Brand

The 3M Formula for Getting Great Publicity for Your Personal Brand with Jill Lublin

In the age of social media, anyone can have fifteen minutes of fame, garnering an audience for their personal brand all on their own. This would lead anyone to assume that the need for any sort of public relations goes out the window if you have followers. However, don’t be so quick to assume that traditional publicity is dead, because it is very much alive and thriving. In fact, there… Read More »The 3M Formula for Getting Great Publicity for Your Personal Brand with Jill Lublin

Showcase Your Personal Brand by Writing a Book

Anyone that has an inkling to write a book, should write it. Everyone has a unique story or insight that can be beneficial to others. Writing a book can also be a great business tool that can open doors for you to a new industry or create buzz around your personal brand.  Whatever the function of your book, the process isn’t cut and dried. Do you go through traditional publishers,… Read More »Showcase Your Personal Brand by Writing a Book

How to create 23 pieces of content in 3 hours with Jas Takhar

Creating a personal brand may seem it may back you into a corner because it might be impossible to scale that is because clients only want to work with you, the face of the brand.  When you think about it that makes sense because people who sought out your business in the first place were often attracted by connecting and working with you. However, there is a way to create… Read More »How to create 23 pieces of content in 3 hours with Jas Takhar

Why You Need to Know What Others Think of You

Listen to the full episode Developing a brand that is true to you and reflects what you are trying to portray is important, but the way your brand is perceived by others is of greater importance.  However, how do you find out how your brand is being perceived?  You can ask your network and trusted family and friends, but chances are they won’t give you the information you would need… Read More »Why You Need to Know What Others Think of You

The 30 Second Formula to Connect Successfully

Listen to the full episode As more of us return to in-person networking and even as we continue to network online, one of the things that we consistently struggle with is what do we say? Particularly when somebody comes up to you or asks what is it that you do? Why you’ve got to check out this episode: Learn how to make your personal brand and message memorable so you… Read More »The 30 Second Formula to Connect Successfully

Building Your Personal Brand with Science

  Listen to the full episode People will often say they make a buying decision based on a gut feeling or reaction. It’s probably more likely they will do that around the initial reaction but it’s much more likely a lot more thought and activity happen before that final sale is made. With so much technology available at our fingertips we have a lot that can help us Why you’ve… Read More »Building Your Personal Brand with Science

3 Steps to Creating a Video Strategy

Listen to the full episode   We have all heard that to communicate effectively, engage with people and build your business you need to be doing video. But if you are anything like me I can always find an excuse to not produce a video. Even though part of what I do is I speak for a living. Why you’ve got to check out today’s episode: Find out how to… Read More »3 Steps to Creating a Video Strategy