Well change is a constant so they say….. In a rework of the immortal words from Britney Spears “Oops, they did it again They played with your profile, your personal brand got lost in the shift” Yes (he says scratching his head), LinkedIn has redesigned the less than year old profile look and you are going to have to change your content because of it. Watch the full explanation video… Read More »Ooops, I Think LinkedIn Did it Again!
Since the re-launch of its user interface, LinkedIn has been regularly rolling out new features and add on’s to the platform that really helps with increasing engagement and networking, and for LinkedIn’s goal, of keeping users on the platform for longer. Many of these features may not surprise you because you have had the benefit of them on other social networks like Facebook for a while. LinkedIn is often late… Read More »3 Must Use Features Inside LinkedIn to Raise Your Personal Brand Visibility
You receive an email from a new connection or someone that you think you would like to add to your LinkedIn network. The challenge is that according to latest statistics on the use of Linkedin the average user is spending less than 20 minutes a month on the platform. Hopefully, you are spending more than that, but you are likely not there multiple times a day. So by the time… Read More »The #1 Plugin to Use to Build Your Personal Brand
One of the challenges in using LinkedIn is that you need to be sharing information that has value or is interesting to your network and those you are trying to influence. But often when you come across a useful website or article you are not logged into LinkedIn or you are on the go or have something else you are doing and do not want to distract yourself from that task.… Read More »How to Curate Good Content to Share Later on LinkedIn
When Linkedin updated their user interface they did away with a useful Notes tool that attached to each profile along with the ability to tag that person. This is now only available in the higher end premium accounts such as Sales Navigator. A very useful Chrome extension is Dux-Soup – strange name, useful tool. “You can take and save notes on each profile such as: have sent invites or a… Read More »How to Keep Notes About Your LinkedIn Interactions
One of the challenges with communications in today’s hyper connected world is that much of it is not done by actually talking to someone and rarely face to face. Many initial exchanges are done via email or text and we do not even know the person, let alone have met them. This ‘lack of connection’ when connecting can mean we often are guessing about the person we are communicating with. This… Read More »Know More About Your LinkedIn Connections Personality
Often, for a variety of reasons, the updates that you post on LinkedIn do not get seen by your network or by others you are not connected to. Sometimes you feel that it would be great if that useful link or report you shared went further and reached people outside of the platform. The good news is that is now possible. You can choose to either have your updates seen… Read More »It’s Time to Share Your LinkedIn Updates With the World
Although you can do a lot with your LinkedIn profile in terms of showcasing your personal brand there are limitations. You may have other places on the web that have portfolios, examples of work, publications, articles etc. It makes sense to raise your visibility by linking those from your LinkedIn profile. It should be noted that in the main text areas of LinkedIn adding a web address (URL) does not… Read More »How to Add External Links to Your LinkedIn Profile
There could be a number of reasons for wanting to find one of your connections on LinkedIn by location; You are looking to relocate to that area and want some help finding a new job or place to live. You are going to be in that area for other meetings or a conference and want to make the most of the trip by connecting with others. Someone has asked for… Read More »How Do I Search My LinkedIn Contacts Locations?
This year is the 20th anniversary of Tom Peter’s article in Fast Company entitled “The Brand Called You.” Most recognize the article as the ‘birth’ of personal branding or at the least the first time that the concept of having a personal brand appeared on the business radar. If you Google “Brand Called You” the article still appears at the top of the rankings. He wrote; “Regardless of age, regardless… Read More »7 Things You Need to Know About Personal Branding