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How to Stay Anonymous on LinkedIn

I was recently asked, “Can people see when you looked at their LinkedIn profile?” The simple answer is yes IF you have not changed the default privacy settings on your profile. I often see it recommended that you have your profile switched to full view all the time. The argument is that after all this is a networking platform.  However, as you know when you look to see “Who has viewed… Read More »How to Stay Anonymous on LinkedIn

How to Easily Find What Interests You on LinkedIn

Although the new LinkedIn interface has been designed to have a cleaner look and make the whole platform easier to use, the search bar can be an experience in frustration. For searches of people, companies or jobs the search bar seems to work well, most of the time. But in looking for groups or perhaps a slide deck on Slideshare, it really can be a needle in a haystack. A very… Read More »How to Easily Find What Interests You on LinkedIn

Finally – How to See What Your Connections Are Saying on LinkedIn

The recent re-design of LinkedIn had left many users frustrated with what was showing up in their newsfeed, or rather what was NOT showing up. I previously shared two ways to get to see more of what you wanted with; 3 Ways To Get Back Control of What You See on LinkedIn and How to Unclog Your Linkedin Newsfeed Finally, the newsfeed control feature I have been waiting for has… Read More »Finally – How to See What Your Connections Are Saying on LinkedIn

How to Connect on LinkedIn Straight From Your Inbox

If you are like me, you are probably often having a conversation via email with someone and you say to yourself, “I must remember to invite Sheila to connect on Linkedin” or maybe one of the other main social networks you are active on. And then you forget. The challenge is you are probably working within your email inbox every day, however, although it’s something you should be thinking about, that’s likely… Read More »How to Connect on LinkedIn Straight From Your Inbox

URGENT – Do This With Your LinkedIn Account Now!

According to the LinkedIn expert in the UK, Mark Williams, who I mentioned last week, the new user interface for LinkedIn is coming out to most of us this month. He had a podcast on this last week which is very useful – click here to access. Something I recommend you should be doing at least quarterly is a download of your connections and data. Mark has advised that once the… Read More »URGENT – Do This With Your LinkedIn Account Now!

10 Ways LinkedIn Can Help Build Your Local Business

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Imagine standing at a local networking event and every second that passes, two more new people walked in the door. It would soon get packed!

This is exactly what is happening 24 hours a day on LinkedIn as 7,200 new members join ever hour. As the world’s largest professional network, with over 450 million members, LinkedIn offers a huge global business opportunity.

But can it be useful on a local level and can it help you build new relationships and grow your business or career? Yes!

LinkedIn is business focused unlike Facebook or Twitter where the lines are blurred. On LinkedIn it is understood that you are connecting for business purposes. Around 40% of LinkedIn’s 12 million Canadian members live in Ontario. A simple postcode ‘Advanced Search’ can connect you with people as close as a 15 km radius to your location or target area.

You can also search by industry, company, job title and specific keywords to accurately pinpoint the connections your business needs. It is important for you to be very clear about who you want to connect with and why.

With that in mind, here are my TOP TEN ways to use LinkedIn effectively;

Read More »10 Ways LinkedIn Can Help Build Your Local Business

Is Your Personal Brand Like the iPhone 7 or More Like the Galaxy Note 7 ?

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In recent weeks we have seen two very different brand stories when it comes to the latest smartphones.

The launch of the iPhone 7 has been accompanied by all the pre-launch build up that Apple does so well and that leads to increased demand. We have seen images of the ‘Apple Junkies’, who have already secured their new phone by pre-order, but still queue up overnight to be one of the first to physically have their phone.

Contrast this with the total product recall of Samsung’s Galaxy Note 7. There have been reports of a risk of it exploding and airlines have even advised passengers not to get on the plane in possession of one.

These events are accompanied by Apple dropping the price of its ‘older’ models, Samsung having to dispose of whole technology divisions to pay the expected $1 billion+ in compensation, and of course Apple’s share price rising.

Until the next launch or product recall.

After all, it seems like never a week goes by without another new phone hitting the market. Apparently the lifespan for a smartphone, before it becomes ‘obsolete’ and overtaken by a faster, sleeker, more buttons and gadgets phone from someone else, is between 3 and 6 months.

Is this same risk of obsolescence happening for you in your career?

Read More »Is Your Personal Brand Like the iPhone 7 or More Like the Galaxy Note 7 ?

17 Steps to Ensure You Ace Your Next Video Interview

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This past week I was a guest for an experts interview series called Corporate Rebels. It was a Skype video interview and half way through the connection was lost, my hosts picture was frozen and I was talking away to myself (which can happen at other times occasionally!).

Luckily we were able to reconnect, finish the interview and with the wonders of editing the end result will hardly show a cut.  But it struck me how many steps I had to take to ensure that the 30 live minutes were the best they could be.

I thought this experience would be useful to help you the next time you are getting ready for a video job interview or podcast;

SET-UP

It is important to have everything set up way ahead of time. The last thing you want to be doing, when you are trying to get ready for an interview is stumbling and fiddling and not thinking about the task in hand.

Light Source

Natural light is ideal. If not, then ensure that there are lights casting enough illumination on you from more than one angle. You do not want only one side of your face showing or to find that the sun is shining right behind or across you, and the interviewer cannot see you. Windows or any source of light should be in front of you. If they are behind you, the viewer may only see your silhouette.

Backdrop

You want your interviewer to be focused on you so do not have anything like last weeks laundry hanging up in the background that could distract them. Stark blank walls are too bare. Plan for a pleasing backdrop like, perhaps a plant or tidy book case.

Set Design

You might use this set-up for future interviews or business meetings. Use set up marks for your computer, lighting, and chair or standing position. That way for the next call, you can set up quickly.

Read More »17 Steps to Ensure You Ace Your Next Video Interview

After the LinkedIn Password Hacking – 3 Important Steps to Take NOW

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You may have missed the news, after all it was back in 2012 – but LinkedIn was hacked and what initially seemed to be ‘only’ 6.5 million passwords being compromised now appears to have been a breach of over 100 million passwords – that is a around a quarter of the total LinkedIn membership.

This week LinkedIn acknowledged that these passwords and other information such as emails have been offered up for sale on the ‘dark web’ black market.

Regardless of whether you think your account may have been one of these 117 million you should login to your LinkedIn account right now and do these three things;

Read More »After the LinkedIn Password Hacking – 3 Important Steps to Take NOW

How to ACE Connecting Your Personal Brand to Your Work

Amazon.com recently surpassed Wal-Mart to become the worlds largest retailer by market value.  Amazon.com has over 180,000 employees working worldwide, making it hard for the company to develop and maintain a culture that is embraced, and in line with the perceptions that people have of its brand. “Brand is how others see you, culture is how you see yourself.” Curt Coffman This became evident after a New York Times article last Sunday… Read More »How to ACE Connecting Your Personal Brand to Your Work