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paulcopcutt

Did They Hear of Your Resume on the Vine?

This is not the last time I will be writing about this. The resume as a lead in career document has to end now! SERIOUSLY! 500 years ago Leonardo da Vinci wrote the first resume. He also produced designs for, among other things,  helicopters, contact lenses and parachutes. In terms of technology which do you think have advanced more since then? This lady is Dawn Siff, , she used Vine, the new… Read More »Did They Hear of Your Resume on the Vine?

Do You Exist on Google and Why You Should Care

Social media can no longer be ignored. While we want to get away from it, you cannot get away from the fact that it is important to your personal brand.

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How do I know people are finding me online and not someone else?

How do I control what is being said about me online?

How do I make sure my Google ranking is good?

These are all good questions that many people have been asking at recent presentations and workshops I have been delivering. Its hard to answer them sometimes. And it was a little time consuming to go to Google and do this yourself, especially if you wanted to keep up to date on a regular basis. there might now be an answer.

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Are Cellphones Really That Smart?

The new Blackberry Z10 and upcoming Q10  launches and then competitor reactions changes nothing about the smartphone industry. The phone is out of date before the queue outside the store has disappeared.

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It seem’s like never a week goes by without another new phone hitting the market – I heard that the lifespan for a smartphone before it becomes ‘obsolete’ and overtaken by a faster, sleeker, more buttons and gadgets phone is about 3 months – maybe less.

Is the same happening for you in your career?

Dan Pink in his book A Whole New Mind said that if your job can be done faster by a machine or software or cheaper somewhere else then you need to differentiate yourself right now or that job may not exist.

This is particularly relevant now in a tighter job market and where competition to remain useful and employed is becoming key. Even if the economy is showing some signs of recovery you will see it’s impact for years to come – in fact everyone now seems to be saying this is the new normal.

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Do You Have a Personal Brand Day?

“Cry God for Harry, England and St George!” – William Shakespeare, Henry V, Act III   You have no doubt heard of the saying “The cobblers children never have shoes”  In my personal brand coaching and consulting with clients I often recommend that they pick a day that means something to their brand and that they can use to make contact with their network at least once a year.  I usually advise… Read More »Do You Have a Personal Brand Day?

How Strong is Your Leadership – As Strong as The Iron Lady?

Probably one of the most recognised political personal leadership brands, Margaret Thatcher, passed away recently. I grew up in the UK at the time she rose to power and changed the perception of Britain both domestically and internationally. Not universally loved for sure,  she may not have been everyone’s favourite person, but she certainly lived up to the key aspects of a strong personal brand; Clarity – even though originally she… Read More »How Strong is Your Leadership – As Strong as The Iron Lady?

Your Brain Has a Lot to Say

Friend, Enemy, Sex…………Indifferent Each year I always end up finding one or two key books that have the most impact on the way that I think, act or say. It’s great to find not just a book that fits that criteria so early in the year, but I know it is one I am going to be picking up and again and again, referring to on a regular basis. Tame… Read More »Your Brain Has a Lot to Say

Penny for Your Thoughts?

Yesterday saw the official end of circulation of the Canadian penny. The coin now costs more to produce than it’s actual face value. Already stores have signs out explaining how they plan to deal with cash purchases in terms of rounding up or down to the nearest nickel. So would you pick one up if you saw it lying on the ground?  See a penny, pick it up, all day… Read More »Penny for Your Thoughts?

Is LinkedIn a Waste of Time?

It still seems to be almost a week never goes by without an invitation to another networking / social networking/ connections platform that is going to be the next best thing since sliced bread or at least since Google +. But how do you know if you should join or not? Revisit (or start) with what communication objectives you have set for your personal brand. Just because someone in your… Read More »Is LinkedIn a Waste of Time?