The new Blackberry Z10 and upcoming Q10 launches and then competitor reactions changes nothing about the smartphone industry. The phone is out of date before the queue outside the store has disappeared.
It seem’s like never a week goes by without another new phone hitting the market – I heard that the lifespan for a smartphone before it becomes ‘obsolete’ and overtaken by a faster, sleeker, more buttons and gadgets phone is about 3 months – maybe less.
Is the same happening for you in your career?
Dan Pink in his book A Whole New Mind said that if your job can be done faster by a machine or software or cheaper somewhere else then you need to differentiate yourself right now or that job may not exist.
This is particularly relevant now in a tighter job market and where competition to remain useful and employed is becoming key. Even if the economy is showing some signs of recovery you will see it’s impact for years to come – in fact everyone now seems to be saying this is the new normal.
Read More »Are Cellphones Really That Smart?