“Getting an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.” Bruce Springsteen Our summer continues and we are just returning from a road trip touching on Lake Huron and Lake Michigan. It also involved taking in the Vans Warped Tour – – a day of hardcore music – my son’s ears are still ringing! A few weeks ago was… Read More »8 Steps to Captivating an Audience Demystified
Knowing how others perceive you can be one of the most important pieces of information that you can gather about your personal brand. Getting feedback from others is something you MUST do on a regular basis, because it helps; You understand if what they say is how you want to be known. Identify areas that you might want to work on to raise your profile. Show others that you are looking to… Read More »Do you know what others would say about you. And would you like it?
Unless you have been on another planet or deep in the rain forests of the Amazon, chances are you have seen, read or heard something about Rob Ford over the last few months. This week saw an end to his reign as Toronto Mayor. But his strong brand still saw him elected back to his old council seat in the west of the city. It has been widely offered that… Read More »Would Your Personal Brand Vision Get You Elected?
The 1st Annual DYPB Have you ever felt ‘lost’ as a leader? Are you trying to forge a corporate career path that makes sense for you? Are you an entrepreneur who is looking to find your voice? Are you a student who wants to make sure you have chosen the right academic path? Then you MUST understand what your Personal Brand is and how to leverage it in your personal,… Read More »Who Else Wants to Discover Their Personal Brand?
Sadly the biggest Oscar event of the night was Ellen’s selfie. If as much time and energy was spent sharing Mathew McConaughey’s acceptance speech this world would have benefited way more. [youtube id=”-vJEqP5JnlI”] He lists three things as his inspiration; Who he looks up to. Who he looks forward to. Who he chases. It really is a simple and clarifying formula that we could all work on to place firm… Read More »Alright, Alright, Alright! – Why Mathew McConaghey’s Speech Should Have Been the Most Tweeted Oscars Event
Working with an image consultant as part of communicating your personal brand can be very beneficial and on occasion very life changing. As part of my brand and something I had been promising myself for a while was a pair of custom designed baseball shoes. If you have seen my presentations you will know the connection between baseball shoes and my personal brand. Last fall I did my annual… Read More »What Your Shoes Say About Your Personal Brand
Today saw the launch of Ford Nation’s own TV channel on You Tube. Rob Ford is giving you a lesson in personal branding. By now I cannot believe that Rob Ford needs any introduction. In the last few months he has become a top joke line on nearly all US late night shows, made numerous front pages and generally has been at the centre of controversy after blunder. But the… Read More »What Rob Ford Can Teach You About Personal Branding
Polar vortex’s aside has this month seemed like a whirlwind? Over 8% of the year has already gone by! It certainly seems that way for me. Since the new beginnings post I have been working at getting in to a routine that addresses my new life format going forward. With my separation I now have the children 50% of the time, one week on and one week off. That means… Read More »8% Gone
Just under 2 weeks ago I launched my 2013 Reader Survey. This is the first time I have done this exercise in such a direct and open way. Usually I would rely on anecdotal feedback or by asking a few questions. But this has helped me a lot in getting to know more about my readers and what is important to them. I hope that it will help me to… Read More »5 Insights From My Recent Reader Survey
Probably one of the most recognised political personal leadership brands, Margaret Thatcher, passed away recently. I grew up in the UK at the time she rose to power and changed the perception of Britain both domestically and internationally. Not universally loved for sure, she may not have been everyone’s favourite person, but she certainly lived up to the key aspects of a strong personal brand; Clarity – even though originally she… Read More »How Strong is Your Leadership – As Strong as The Iron Lady?