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paulcopcutt

5 Vine Secrets You Wish You Knew One Year Ago

  Communication of your online brand is becoming more and more critical. It is the message replacement for the letter, advertisement, even resume. Whether you end up working on it on a daily basis or not, it is critical that you take control of that message. I recently had the opportunity to attend the annual Tweetstock.ca Conference, which was being held for the first time in Hamilton. I had never attended… Read More »5 Vine Secrets You Wish You Knew One Year Ago

5 Lessons I Learned From Organizing a TEDx Event

  “Learning never exhausts the mind” – Leonardo Da Vinci Conversations were going on everywhere. People were connecting with new faces, or others they knew but in a new way. They now had something stronger in common. Some were even catching up with people they had not seen in years. The local speakers were in high demand with peoples questions and congratulations.  The energy was electric and contagious.  This was how it… Read More »5 Lessons I Learned From Organizing a TEDx Event

Are you offering the unexpected?

It has often been said that breakfast is the most important meal of the day.  For me, growing up, my Dad always ensured we walked out of the door to school with full stomachs after a 3 course breakfast! It is certainly one of the meals I always like preparing for company, or when the kids have friends for sleepovers. On occasion we will have breakfast out. And I do… Read More »Are you offering the unexpected?

Live Long and Prosper

Leonard Nimoy passing earlier today made me think that we have less and less opportunities now to be present and experience in the moment something live and new, and ‘prosper’ for it. I don’t know anyone from my childhood that did not watch Star Trek. We were not necessarily one of the die hard Trekkkies, but the weekly ritual of sitting and watching the latest episode was one we would… Read More »Live Long and Prosper

Reinventing Your Brand to Relevance

My Dad was a huge newspaper reader. If we had a blue recycling box back in my childhood, we would have needed at least two just for all the newspapers we used to get each week. The weekends we had 5-7 to read, depending on when the local and free editions arrived! Naturally it became a bit a family trait and tradition. I still struggle with the electronic versions or… Read More »Reinventing Your Brand to Relevance

Do I have to go Back to Corporate?

My kids love roller coasters. My son, in particular, wants to ride the most extreme, fastest, scariest he can find. Me I like watching from the ground. Seeing their faces when they step off, and then run around to queue up again. The life of the self-employed / entrepreneur / freelancer can definitely be a roller coaster. When you are busy you do not have time to look for new… Read More »Do I have to go Back to Corporate?

And The Nominations for Best Personal Brand Are……..

You probably were not on the nominations list for the latest Academy Awards last week. Most of us probably only get as close to the Oscars as watching the nominated movies and the award ceremony. One of my clients has had the pleasure of going to the Oscars more than once and has been involved in the all important tallying of the votes – apparently it’s not quite as exciting as you might think!… Read More »And The Nominations for Best Personal Brand Are……..

Why Do Women Underestimate Themselves?

As the year unfolds and my focus on women clients increases my reticular activating system (RAS) is kicking in. And the subject of ‘underestimation’ keeps coming up.   I am not sure I am able to answer this. Even Sheryl Sandberg in her book Lean In admits on many occasions that she was ‘guilty’ of this. And that is coming from a woman once voted the 5th most influential woman… Read More »Why Do Women Underestimate Themselves?