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Y.O.U. (Your Operating Uniqueness)

What is your true purpose?

My montlhy e-zine went out at the weekend and I received a lot of very humbling and wonderful support and comments. Thank you to everyone who took the time. For those that missed it, here is my 'note'.  I hope that you will indulge me a little and help and support me take a huge step (well actually two!). I am celebrating – and I would like you to join… Read More »What is your true purpose?

Personal Brand Book Review – One Piece of Paper

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One Piece of Paper – The simple approach to powerful, personal leadership. © 2011 by Mike Figliuolo, 237 pages, Hardback 5R Score: 30/35 The Leadership Maxims Approach Leading Yourself Leading the Thinking Leading Your People Leading a Balanced Life Making it Real On a scale of 1-7    Relevance – is it right for personal branding? - 6 Resonance – does it make sense to the reader? - 6 Relation – is… Read More »Personal Brand Book Review – One Piece of Paper

Was last Friday a little friggatriskaidekaphobic for you?

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Scary movies aside, the fear of Friday 13th is very real for many people. That does not even include all the residents of Port Dover, Ontario who are descended upon by up to 250,000 bikers each time the 13th falls on a Friday.  I am sure with the good weather last week they had another big day.  In other cultures various other days are considered unlucky. In Spanish speaking countries… Read More »Was last Friday a little friggatriskaidekaphobic for you?

Why are you still sending your resume?

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According to recent Ladders.com research, the average time spent by a recruiter reading your resume is now just 6 seconds! Hopefully if the recruiting person is internal or a hiring manager the time is longer, but realistically it still might only be a few more seconds. The article shows images of two different resumes and the heat spots where eyes were tending to focus on in the short time they… Read More »Why are you still sending your resume?

How to build your personal brand using social media

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This past week I attended a webinar by Chris Brogan, author of a great book with Julien Smith called 'Trust Agents' and Lewis Howes an expert on webinars. There were three good take aways for me as a small business owner, especially with regards to Google+ which had given up on. I summarised them in a short video that you can watch here. (Apologies the weather was so nice I… Read More »How to build your personal brand using social media

Personal Brand Book Review – 18 Minutes

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18 Minutes – Find Your focus, Master Distraction and Get the Right Things Done © 2011 by Peter Bregman, 263 pages, Hardback 5R Score: 28/35 The 18 Minutes   Part One – Pause Part Two – What is This Year About? Part Three – What is This Day About? Part Four – What is This Moment About?   On a scale of 1-7    Relevance – is it right for… Read More »Personal Brand Book Review – 18 Minutes

Is Your Personal Brand LINtastic?

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My trip last weekend to keynote at Ball State University took me in to the heart of basketball country. Everywhere you looked there was connection to the game. Coupled with this has been the meteoric rise of Jeremy Lin over the past two weeks. A social media personal branding sensation. It was a case of basketball, basketball, basketball! It truly has been LINsanity (he has just applied to trademark that… Read More »Is Your Personal Brand LINtastic?

Are You the Master (or Mistress) of Your Own Domain?

In all my presentations the subject of Google comes up. I usually ask the question; "Who Goggled me before they came today?" A few hands usually get raised. Then I ask; "How many people here have Googled themselves?" Invariably almost the whole room lifts their arms. I joke that it is called ego-surfing. But beyond the immediate fun and frivolity it is a serious situation. If you do not know… Read More »Are You the Master (or Mistress) of Your Own Domain?

What’s Love Gotta Do With It? – Your Personal Brand That Is!

  Do you love YOU enough? How often do you take time to reflect on your strengths? I would quite confidently suggest very little. In my work with leaders and employees in Fortune 500 Companies the most under leveraged part of their personal brands are their core strengths. Your core strengths are the things that you do so naturally and so well that you perform them almost sub-consciously. When I… Read More »What’s Love Gotta Do With It? – Your Personal Brand That Is!

Personal Branding is an Uphill Climb

When you walk in to the lobby of a tall office building, often you will see the sign for the stairs. But does that sign say enough to make you ignore the elevators and walk the stairs? Unless you are still sticking to a new years resolution chances are no! But if you saw the sign above, chances are by over 35%, that you would. Even 9 months after the… Read More »Personal Branding is an Uphill Climb