The finale was a little predictable in terms of content and outcome. Trump was his usual 'movie star' self, but he does not do well with scripted teleprompters – his personal brand is all about NOW! I said back in after Week 11 that Stefani was the dark horse and either would go all the way or get eliminated by someone who saw her as a threat. She survived and… Read More »The Apprentice – The Final Week
Now just the final four and if it was my choice it would be straight to the final with James and Stefani – Nicole and Frank are just not in the same league. The final task was a little lame by previous Trump standards and as usual the teams got to call back past contestants to help them out. In the end the results from both teams were okay and… Read More »The Apprentice – Week 13
I thought that I was going to have Trump – The Apprentice withdrawls as the series draws to a close – and this is the final series apparently. But no – I have found a replacement! Gordon Ramsay. If you do not know him, he is a foul mouthed, loud and in your face celebrity chef, who is one of the top UK chefs. I watched his previous program –… Read More »Gordon Ramsay – Kitchen Nightmares
Down to the final 6 and split in to three teams they all had to work on 'selling and marketing' Trumps buildings in Las Vegas. All followed a similar path, but James and Stefani managed to have a complete package by the end – great lesson for personal brand building – you need to have a full picture in order to have the most impact. And boy did those two… Read More »The Apprentice – Week 12
Surya is gone – not a big surprise, although he tried hard to defend himself there just was not a strong enough case against anyone else.
Back after a couple of weeks, I was not getting withdrawl symptoms – perhaps my brain had already assumed that due to the continued fall in the ratings the program had been pulled! The really good news was that it all finally caught up with Derek – he was fired during the boardroom discussion. His actions and lack of ability had been shining through but he seemed somehow to manage… Read More »The Apprentice – Week 7
Probably like many of you, I watched the Oscars last night – long enough to see Al Gore's documentary win, but not long enough to see Scorsese receive the consolation Oscar that he should have won a long time ago. Al Gore's rise to popularity has been nothing short of amazing, but it is also a lesson in what not to do when building your personal brand. When he was… Read More »And the Oscar goes too……..
At last Arrow wins – and by a big margin! Kinetic's marketing strategy was awful, the two people in marketing should have been brought back to the boardroom and both fired! In the end Marisa (one of the marketing team) got fired, but Derek should have been there too. If Marisa had spent more time arguing a logical case versus screaming and interupting she might have had a better chance… Read More »Apprentice – Week 4
Meet Amber MacArthur (or her blog name Amber Mac), she was the lunchtime keynote at the TECH 2006 conference yesterday. She was a perfect second speaker for the event, young, confident, dynamic and extremely passionate about technology and her career in IT. She is the example of where careers are heading in the 21st century having already had a number of different experiences in a variety of roles – all… Read More »How To Get The Career (and life) You Want
Today I was priviledged to have had the opportunity to meet Dr Roberta Bondar – Canada's first woman in space, before she gave the opening keynote address to the TECH 2006 conference organised by the Hamilton Training Advisory Board of which I am currently a Director. One of our table asked her what it was like to take off from earth – she described it as what it must be… Read More »Passionate Earthling